Kim Chulu Amina
Director, MindCiti
Kim Chulu Amina Arnaud is a South African-based Entrepreneur, interaction designer and educator who specializes in gamification for social impact, UX/UI design, and educational technology.
Education & Credentials:
• Currently pursuing Master’s in Interaction Design at Tshwane University of Technology
• BTech in Multimedia (Cum Laude, 2017) with focus in gamification
• AWS Associate Solution Architect certified (2025)
• Multiple gamification certifications
Professional Roles:
• Founder of Kimard Studio and MindCiti
• Part-time Lectured at Tshwane University of Technology, Pearson Institute and Inscape Design
• CTO at Ambani Africa
• UX/UI & Gamification consultant for companies like Gradesmatch
• Unity 3D Authorized Education Ambassador (2024)
• Dphil & Mphil technical research mentor at University of Johannesburg
Notable Achievements:
• Coordinated and facilitated Gaming & AR bootcamps in townships with Goethe Institutes (2022)
• MTN apps of the year awards in education and 3 other categories with Ambani Africa
• Winner of the gamification for social good in Ethiopia (2017)
• Graphic Design Lecturer of the Year at Pearson (2019)
• Won NASA Local People’s Choice Award for “SpaceME” game (2014)
• International speaker at major conferences in Germany, France, Egypt, and across Africa
• Co-founded multiple startups including Voonja (journalism platform)
Expertise:
• Design thinking framework implementation
• Training and curriculum development
• Unity3D game development and VR/AR applications
• Adobe Creative Suite and 3D modeling
• Educational technology and gamified learning solutions
• Social media filter development
• Business of gaming
Kim bridges African innovation with global technology, combining technical expertise with educational vision to advance interactive learning experiences across the continent.
